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"The Art Festival everyone is talking about..."
"The Sausalito Art Festival has been the most prestigious Art Festival on the West Coast for decades. I meet fellow artists and crafters from all over the country, famous and future famous, here. The Festival provides a multitude of new experiences for visitors and participants alike." —Srimongkol Darawali, International Artist
"This is a really popular Event, and it's definitely community oriented." said Michael Watchhorn of Hog Island Oyster Company in Tomales Bay, California. —Marin Independent Journal
"More than a few aficionados of area art and wine festivals will argue that the best of them all is the Sausalito Art Festival." —San Jose Mercury News
"In the Bay Area where opportunities to enjoy art and music abound, the Sausalito Art Festival is considered by many to be the best among the best." —The Mill Valley Herald
"Forget barbequeing. Instead of slaving over Smokey Joe to celebrate Labor Day, head to Sausalito and enjoy art and music in the sun...the Sausalito Art Festival." —San Francisco Chronicle
"A world class Event and a good cause to boot." —Vanity Fair
- - Readers Profile -
- Sausalito Art Festival patrons are affluent, highly educated, and active purchasers of luxury goods!
- - Personal -
- 58% female
- 68% age 35 - 64
- 62% married
- 83% own a home
- - Income -
- 69% Sausalito Art Festival patrons have an average household income of $100K+
- - Education/Career -
- 73% have graduated from college
- 43% attended/completed post graduate studies
- 81% hold executive, managerial, technical, or professional positions
- - Habits -
- 35% collect fine art or crafts
- 56% visited a gallery or museum this year
- 86% are returning art festival patrons
- - Purchasing Habits -
- 79% purchase art for gifts
- 82% purchase art for self or home
- 15% purchase corporate art
- - Programme Readership/Distribution -
- Average 2.7 readers per copy
The Sausalito Art Festival Programme is a 4-Color Magazine, an edition of 50,000 copies, with a readership of 100,000 per issue. Distribution coverage includes exclusive hotels and upscale bookstores, galleries, and on the Festival grounds.
Sausalito Art Festival Festival-goer Study compiled and analyzed by Ad Systems International, Inc.
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